Outrigger

Outrigger, a global hospitality leader known for its luxurious beachfront escapes and authentic Hawaiian vibes, came to us with a big challenge. They needed a digital ad strategy that not only reflected their brand’s prestige but also sparked engagement and boosted bookings across their 20 properties, spanning Hawaii to the Maldives. Their previous agency? Let’s just say it left them frustrated with lackluster designs and missed details. Our mission was clear: earn their trust and elevate their digital presence with display ads that hit the mark every time.

Outrigger was looking for designs that hit the mark—precision, alignment with their brand, and a touch of creativity. When things fell short, they knew it was time for a smarter, more intentional approach. With 20 properties to cover and multiple ad formats to manage, from static images to HTML5 animations, the stakes were high. Our task? Ensure every element was on-brand, visually engaging, and optimized across platforms, all while meeting tight deadlines and handling last-minute changes like pros.

We stepped in during Q2 of 2024, taking over Outrigger’s digital ad campaigns with a commitment to nailing every detail. Our approach was dual-pronged: streamline the ad creation and delivery process, and ensure that each ad, whether static or animated, was a visual masterpiece that stayed true to Outrigger’s brand. We introduced a template-based system that maintained consistency while offering the flexibility to adapt to new offers and formats. With rigorous QA processes in place, we delivered flawless ads across Pinterest, Facebook, email signatures, and beyond.

Every ad hit the mark—no more cut-off images or off-brand visuals.

Outrigger was so impressed they handed us the reins for all five of their major annual campaigns, including the pivotal Cyber Monday push.

We handled last-minute changes and new requirements like pros, delivering all assets on time and with top-tier quality.